Christian Carlo Cilli è il Founder e CEO di SEO Leader®, marchio figurativo registrato dell’Unione Europea (EUTM n. 019185841). Con oltre 20 anni di esperienza nel digital marketing e nella search engine optimization, è specializzato in SEO AI-first, GEO (Generative Engine Optimization) e AEO (Answer Engine Optimization) — metodologie che consentono a brand e aziende di restare competitivi nell’era dei motori di ricerca basati su intelligenza artificiale, come Google AI Overviews, Perplexity e ChatGPT Search.
Il suo percorso accademico comprende una laurea magistrale in Ingegneria Informatica, un Master in Management dei Sistemi Informativi conseguito presso l’Università Bocconi e, nel 2024, l’Online Certification Program in Artificial Intelligence for Professionals (Foundation) presso il MIP Politecnico di Milano – School of Management.
Sul fronte dell’innovazione manageriale, è stato qualificato come Innovation Manager dal MISE nel 2019 — ottenendo la certificazione CEPAS – Bureau Veritas tramite Manageritalia — e nuovamente nominato nell’Albo ufficiale Innovation Manager Manageritalia-XLabor nel 2023, nell’ambito della seconda edizione del Voucher per la Consulenza in Innovazione indetto dal Ministero delle Imprese e del Made in Italy (MIMIT).
Come fondatore di SEO Leader, ha sviluppato tre framework proprietari — AUREA Method, FAN-OUT Framework e SEO Leader System — che costituiscono la base metodologica per l’ottimizzazione semantica e l’architettura dei contenuti AI-driven. Applica un approccio data-driven e full-funnel che integra SEO, SEM, Google Ads, Google Analytics, Digital PR e Content Marketing, con il riconoscimento di Google Partner. Serve aziende B2B, eCommerce, studi professionali e brand editoriali in tutta Italia e in Europa.
Christian Carlo Cilli is the Founder and CEO of SEO Leader®, a registered European Union figurative trade mark (EUTM No. 019185841). With over 20 years of experience in digital marketing and search engine optimization, he specializes in AI-first SEO, GEO (Generative Engine Optimization), and AEO (Answer Engine Optimization) — methodologies that enable brands and companies to remain competitive in the era of AI-powered search engines such as Google AI Overviews, Perplexity, and ChatGPT Search.
His academic background includes a Master’s degree in Computer Engineering, a Master in Information Systems Management earned at Università Bocconi, and, in 2024, the Online Certification Program in Artificial Intelligence for Professionals (Foundation) at MIP Politecnico di Milano – School of Management.
On the innovation management front, he was qualified as an Innovation Manager by the Italian Ministry of Economic Development (MISE) in 2019 — obtaining the CEPAS – Bureau Veritas certification through Manageritalia — and was again listed in the official Innovation Manager Register of Manageritalia-XLabor in 2023, as part of the second edition of the Voucher for Innovation Consulting issued by the Italian Ministry of Enterprises and Made in Italy (MIMIT).
As founder of SEO Leader, he developed three proprietary frameworks — the AUREA Method, the FAN-OUT Framework, and the SEO Leader System — which form the methodological foundation for semantic optimization and AI-driven content architecture. He applies a data-driven, full-funnel approach integrating SEO, SEM, Google Ads, Google Analytics, Digital PR, and Content Marketing, with recognition as a Google Partner. He serves B2B companies, eCommerce brands, professional firms, and editorial publishers across Italy and Europe.